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ad serving

About this tag
The ad serving tag on WindowsForum.com covers topics related to integrating and monetizing ads within Windows Store apps. Content includes guidance on using the Microsoft Universal Ad Client SDK to add video interstitial ads, which are full-screen video ads that can significantly increase eCPM compared to traditional banner ads. Discussions focus on implementation steps for app developers seeking to enhance revenue through ad mediation and video ad formats. The tag is relevant for developers and publishers working with Microsoft advertising solutions on the Windows platform.
  1. News

    Add video interstitial ads to your Windows Store apps

    This past August we announced the Microsoft Universal Ad Client SDK with support for video interstitial ads and ad mediation. Video interstitials are full screen video ads, 20-30 seconds, that typically offer up to 10x the eCPM (value per thousand views) vs traditional banner ads. This makes...
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    • ad mediation ad serving ads app development best practices data plan game development interstitial javascript microsoft microsoft store mobile advertising monetization rewards sdk user experience user interface visual basic windows 10
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