advertising ecosystem

  1. AI First Browsers: The 2025 Shift to Persistent Agentic Web Assistants

    OpenAI’s ChatGPT Atlas, Microsoft’s Copilot Mode in Edge, Perplexity’s Comet, The Browser Company’s Dia, Opera’s Aria/Neon and Brave’s Leo together mark a decisive shift: the browser is no longer just an HTML renderer but increasingly a persistent, agentic layer that reads, synthesizes and—when...
  2. Meta’s 2026 Vision: Fully Automating Digital Advertising with AI

    Meta is embarking on an unprecedented transformation of digital advertising, aiming to let artificial intelligence manage the entire lifecycle of ads across its platforms by 2026. This vision, built on a foundation of recent AI-driven advancements and supercharged by staggering financial...
  3. Microsoft Monetize Transformed: How AI and Copilot Are Revolutionizing Digital Ad Revenue

    Microsoft Monetize Transformed: How AI is Revolutionizing Digital Ad Monetization In a decisive leap forward, Microsoft has unleashed a major AI upgrade to its Monetize platform — an essential tool that empowers digital publishers and advertisers to maximize revenue. This transformation takes...