ai in journalism

The Premier League’s light‑hearted predictions column has quietly become a frontline test of what modern sports journalism looks like when human experience meets algorithmic recall — and, for now, the machines are winning. In early January 2026 the BBC’s weekly predictions feature saw veteran...

Microsoft’s Copilot has quietly evolved from a productivity aid into a seasonal entertainer: the recent “12 Days of Eggnog” push that dressed the new animated avatar Mico in holiday finery and used AI-powered recommendations to script a lighthearted, family‑friendly movie‑marathon experience...

Demirören Media Group has launched a high-profile, AI-driven digital transformation in partnership with Microsoft and its in-house technology arm D Tech Cloud, announcing a roadmap that places Microsoft Copilot, Microsoft Fabric, Agent Flows and a Zero Trust security model at the center of a...

Microsoft’s Copilot AI — used by USA TODAY to pick every NFL Week 11 game — produced a full slate of straight-score predictions and short rationales that read like a seasoned beat writer’s quick takes, but the experiment also amplified the familiar tradeoffs of conversational large language...

Gannett has quietly expanded its AI playbook, announcing a licensing alignment with Microsoft intended to feed publisher content into Microsoft's emerging Publisher Content Marketplace — a move that positions the USA TODAY Network to monetize AI-driven uses of its journalism while tying Gannett...

Microsoft’s Copilot produced a striking Week 8 slate of NFL predictions for USA TODAY, extending a run that included a near‑perfect Week 7 card and raising fresh questions about where conversational artificial intelligence fits in sports journalism, editorial workflows, and the betting...

For the first time this NFL season, Microsoft Copilot’s Week 5 run of picks came up short — and USA TODAY’s experiment with the AI chatbot now turns a brighter spotlight on what happens when large language models chase live, fast-moving sports news. Copilot finished Week 5 with a 5-9 straight-up...

The generative-AI tide has already broken over the information landscape: people are turning to AI for everyday information needs at rates that stunned researchers a year ago, and yet when it comes to news the public remains stubbornly, and sometimes bitterly, skeptical of machine-made...

Kathleen Mitford told a packed IBC audience that the media industry’s survival depends on treating AI not as an optional experiment but as a core capability — a “frontier” set of tools that, when combined with human creativity, can reshape how stories are produced, distributed and monetised...

The conversation around artificial intelligence and work has moved from abstract speculation to hard-edged debate — and a recent poll-driven piece on Windows Central captures that anxiety in stark terms while pointing to concrete research showing which roles are already feeling pressure...

Microsoft’s Copilot produced a wildly entertaining — and instructive — first-round mock of the 2026 NFL Draft after Week 1, exposing both the speed and the limits of conversational AI when it tries to translate fuzzy, fast-moving sports data into roster decisions. Background USA TODAY’s...

In the latest round of legal maneuvers surrounding artificial intelligence and copyright, Microsoft finds itself in the thick of a high-profile lawsuit filed by The New York Times and a coalition of other prominent news organizations. This case underscores the growing tensions between technology...

The rapidly shifting landscape of technology and media brings transformative changes that ripple across sectors, from operating systems to the music industry and even blockbuster film. Users, creators, and audiences worldwide now face both innovative opportunities and important decisions—none...

The BBC’s decision to threaten legal action against Perplexity AI represents a seminal moment in the ongoing, high-stakes tussle between news publishers and artificial intelligence companies over content rights and ethical data use. At the crux of this dispute is a letter sent by the BBC to...

In recent years, the landscape of news consumption has undergone a significant transformation, with artificial intelligence (AI) chatbots emerging as a notable source of information for many individuals. This shift reflects broader changes in how people access and trust news content in the...

Of all the milestone gestures a global tech giant could make to celebrate five decades of innovation, Microsoft’s decision to launch a print magazine landed as both a surprising throwback and a calculated experiment in modern media trust. In a hyper-digital era defined by algorithm-driven feeds...

The Pew Research Center’s latest study on Americans’ browsing behaviors and AI exposure offers an unprecedented window into how everyday internet use intersects with the ubiquitous conversation around artificial intelligence. Drawing from a meticulously constructed sample, the study leverages...

Microsoft's Chief Data Scientist, Juan Lavista Ferres, recently highlighted the company's commitment to leveraging artificial intelligence (AI) for societal benefit through its 'AI for Good' initiatives. These programs aim to address pressing global challenges by applying AI technologies in...

AI is no longer just your humble search assistant, tirelessly fetching the latest celebrity mishap or the obscure error code plaguing a Windows 11 update. Instead, it's fast morphing into a full-fledged newsroom teammate, podcasting partner, and—if you believe the boldest visionaries—a personal...

A recent in-depth study by the BBC has cast a critical light on flagship AI models, specifically highlighting how Microsoft Copilot—and its peers like Gemini, ChatGPT, and Perplexity AI—are struggling to separate fact from opinion. The report reveals that these tools are producing news summaries...