amorepacific

In a move that underscores the transformative power of artificial intelligence across unexpected sectors, Amorepacific—a leader in Korea’s cosmetics industry—has integrated Microsoft’s Azure AI Foundry to deliver personalized advice and tailored beauty solutions. What makes this development...

Microsoft CEO Satya Nadella’s recent praise for Amorepacific’s innovative use of Azure AI Foundry highlights how artificial intelligence is rapidly transforming consumer experiences—even in the world of beauty and skincare. Nadella shared his excitement after witnessing firsthand in Korea how...

Amid a surge of digital transformation across industries, an iconic K-beauty powerhouse is taking a bold leap into the realm of artificial intelligence. Amorepacific, known for its storied heritage and beloved brands spanning from Etude and Innisfree to luxury names like Sulwhasoo, is now...