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app analytics
About this tag
The app analytics tag on WindowsForum.com covers discussions about tracking and measuring application performance, user engagement, and distribution metrics within the Microsoft Store ecosystem. Topics include new analytics features in Windows Dev Center for UWP apps, such as user sessions, active users, session length, page views, and custom events. Recent threads also explore how Microsoft Store updates—including free developer accounts and AI integration—impact app discovery and developer success measurement. The content focuses on tools and policies that help developers understand app usage patterns while maintaining user privacy through aggregated statistics.
The digital marketplace is entering a new era, and at its center is the Microsoft Store—a platform rapidly evolving to be more than just a storefront. With its latest round of developer-focused changes, Microsoft is setting its sights on transforming how Windows app creators onboard, distribute...
ai integration
ai-powered apps
appanalyticsapp certification
app discovery
app growth
app marketplace
app security
developer inclusivity
developer onboarding
enterprise deployment
market innovation
microsoft copilot
microsoft store
mobile and desktop apps
search optimization
store campaigns
web installer
windows apps
windows ecosystem
The Microsoft Store is undergoing its most impactful transformation in years—ushering in changes likely to alter how both developers and end users experience Windows software distribution. At Build 2025, Microsoft’s annual developer showcase, a suite of new features and policies were unveiled...
appanalyticsapp discovery
app growth
app management
app marketplace
app promotion
app publishing
app security
app updates
build 2025
developer community
developer ecosystem
developer tools
digital distribution
digital storefronts
legacy applications
marketplace
microsoft store
microsoft strategy
open source
software
software distribution
software security
software transparency
software update
store improvements
store policies
update mechanism
windows 11
windows apps
windows ecosystem
windows platform
Recently, we released a new feature that provides app usage information to developers in Dev Center.
This feature is included in all new Windows 10 (UWP) package submissions and allows developers to view app usage statistics, including user sessions, active users, session length, page views...
active users
appanalyticsapp store
application
application insights
custom events
data analytics
dev center
developers
microsoft azure
pageviews
project submission
sdk
session length
sessions
telemetry
usage
uwp
visual studio
windows 10