app distribution

  1. Microsoft Store 2025 Review: Polish, AI Hub, and Policy Tradeoffs

    Microsoft’s own “2025 in review” for the Microsoft Store reads like a success story: cleaner navigation, faster loading, a new AI hub, a Themes section, and a parade of big-name arrivals that make the Store suddenly feel like a first-stop app marketplace. What the company’s recap does not...
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    • Forum: Windows News

  2. Microsoft Store Themes: One‑Click Personalization for Windows 11

    Microsoft’s Microsoft Store has quietly become the easiest — and safest — way to make Windows 11 actually look like something you want to use, thanks to a freshly launched Themes department that centralizes hundreds of downloadable themes and simplifies applying them with a single click. The...
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    • Forum: Windows News

  3. Microsoft Reboots Android Apps on Windows 11: Testing Resumes Amid Deprecation

    Microsoft's renewed push to bridge mobile and desktop briefly returned Android apps to the Windows 11 conversation this week as testing activity resurfaced in U.S. preview channels — a development that resurrects familiar promises and fresh questions about the future of Android-on-Windows after...
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    • Forum: Windows News

  4. Top Off-Store Windows Apps for Power Users to Boost Productivity and Security

    Even in an era where the Microsoft Store is packed with polished, easy-to-install options, a handful of stellar Windows applications remain off-limits to the official storefront, often due to their open-source nature, licensing, or the complexity that defies store sandboxing. For users willing...
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    • app distribution cross-platform tools data security encryption file indexing file search note-taking apps off-store utilities open source power user tools productivity tools system utilities tech tips text editor third-party apps video transcoding window optimization windows apps windows customization windows security
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    • Forum: Windows News

  5. VIDEO HoloLens Development Edition Updates

    In the four months since we began shipping Microsoft HoloLens to our developer and commercial partners, we’ve been absolutely amazed at the innovation shown by the creative people and companies building real solutions using HoloLens. From training aircraft mechanics and flight crews, to helping...
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  6. Managing hidden apps, beta apps and visibility of in-app purchases in Dev Center

    The unified Dev Center introduced several new options to manage the visibility of apps and in-app purchase. We have seen developers start to use these new capabilities and have sent us questions on how these options work in different operating systems, and how to manage betas in the new Dev...
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  7. Welcoming Developers to Windows 10

    Today, I had the honor of speaking to thousands of our development partners at the Build conference about our plans to make Windows 10 the most attractive development platform ever. It is always thrilling to see so many developers excited about Microsoft – and this year, about Windows 10. If you...
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