art direction

  1. Neural Rendering in Games: DLSS 4.5 Illuminates Environments and Sparks Art Debate

    NVIDIA’s newest neural-rendering demo has reignited a familiar debate: when does an impressive technical leap cross the line into undermining a game’s artistic intent? At this year’s Game Developers Conference, NVIDIA’s latest live demos — billed by some outlets and streams as the company’s next...
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  2. VIDEO Z by HP brings together artists from around the world to create The Living System

    In the midst of the pandemic, Z by HP challenged seven of its global Z Ambassadors to collaborate on a mixed-media project that evolved over several months into a film and experiential art piece called “The Living System.” Like many people over the past year, these artists hopped on video calls...
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