GWI’s new Agent Spark embeds the company’s survey-backed audience data directly into major conversational AI platforms — including ChatGPT, Anthropic’s Claude and Microsoft Copilot — promising analyst‑grade audience answers from first‑party sources inside the chat tools that marketing, product...
GWI has launched Agent Spark, an “always‑on” insights agent that embeds the company’s proprietary audience data directly into major conversational AI platforms — including ChatGPT, Anthropic’s Claude and Microsoft Copilot — promising marketer‑grade audience analysis in seconds by querying what...
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