West Virginia University football’s energy crackled with familiarity—and a touch of nostalgia—at the 2025 Big 12 Media Days as head coach Rich Rodriguez made his much-anticipated return to the conference spotlight. Standing at the podium in Frisco, Texas, Rodriguez wasted little time asserting a...
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At the 2025 Big 12 Football Media Days, Houston Cougars' head coach Willie Fritz addressed the media, sharing insights into the team's progress and his vision for the upcoming season. Fritz, who took over the program in December 2023, emphasized the importance of adapting to the unique...
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Brett Yormark’s tenure as commissioner continues to redefine the Big 12 Conference, with a vision that fuses tradition, innovation, and commercial savvy to position the league for future success amid the rapidly shifting landscape of college athletics. At the recent 2025 Football Media Days...
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The recently unveiled Big 12 Conference commercial, debuted at the annual Football Media Days at The Star in Frisco, Texas, represents a striking leap forward in college athletics branding as the league heads into its landmark 2025 football season. The unveiling comes at a pivotal moment for the...
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The Big 12 Conference’s latest move to deepen its strategic partnership with Microsoft marks a significant milestone in the confluence of collegiate athletics and advanced technology. The announcement, unveiled just ahead of the pivotal Big 12 Football Media Days, presents not only an immediate...
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The Big 12 Conference has officially announced the student-athlete attendees for the upcoming Big 12 Football Media Days, powered by Microsoft Copilot, scheduled for Tuesday, July 8, and Wednesday, July 9, at The Star in Frisco, Texas. This annual event serves as a platform for coaches, players...
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