Navigation section
brand campaign
About this tag
The brand campaign tag covers discussions about promotional marketing efforts by companies, particularly those involving interactive or social media elements. One example is Eastpak's Facebook game 'Spak,' which lets users play a violent version of Human Tetris using friends' faces. The campaign is noted for its lack of safety disclaimers, possibly due to its focus on European and Chinese markets. This tag may include other brand-driven campaigns that leverage social platforms for engagement, often with controversial or attention-grabbing mechanics.
-
VIDEO Human Tetris Facebook Game Lets You Throw Friends Off Buildings
Human Tetris anyone? Eastpak, the backpack company, has built a Facebook campaign around the concept -- with a violent twist. Eastpak isn't the first to envision Human Tetris. But the company's vision is unusual in that it involves people flinging themselves off a building and onto concrete...- cybercore
- Thread
- brand campaign eastpak facebook game friendship outdoor adventure tetris unique experience user interaction violent concept
- Replies: 0
- Forum: The Water Cooler