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    Ask Ralph: Brand-First AI Stylist Transforms Ralph Lauren Shopping

    Ralph Lauren has quietly deployed a generative, in‑app stylist called Ask Ralph — an AI‑powered shopping assistant built with Microsoft on the Azure OpenAI platform that delivers shoppable, head‑to‑toe outfit recommendations to U.S. mobile app users and aims to recreate the experience of...
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    • ai stylist ai-styling ask ralph ask-ralph azure openai azure-openai brand first ai conversational ai conversational-commerce first-party data first-party-data in-app shopping microsoft microsoft partnership personalization ralph lauren ralph-lauren shoppable outfits visual laydowns visual-laydowns
    • Replies: 0
    • Forum: Windows News
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    Ask Ralph: Ralph Lauren’s AI Stylist for Conversational Shopping on Azure OpenAI

    Ralph Lauren’s new conversational stylist, Ask Ralph, is rolling out to U.S. app users today — a generative-AI feature built with Microsoft on the Azure OpenAI platform that promises brand-curated, shoppable outfit suggestions delivered through natural-language conversation and visual laydowns...
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    • ai shopping assistant ai stylist ai-styling ai-stylist ask ralph ask-ralph azure openai azure-openai azureopenai azureopenaiplatform brand fidelity brand first ai brand storytelling brand voice brand-controlled ai brand-controlled-ai brand-first brand-grounding brand-owned ai brand-owned-ai brandstorytelling brandtech catalog grounding catalog-grounding catalogdata checkout-optimization conversational ai conversational commerce conversational shopping conversational-commerce conversationalai conversionrate customer-experience data governance data portability data-governance e-commerce e-commerce-innovation ecommerce ecommerce tech ecommerce-innovation editorial-curation editorial-stewardship enterprise-cloud fashion tech fashion tech ethics fashion technology fashion-ai fashion-tech fashion-technology fashiontech first party data first-party-data global expansion hallucinations head-to-toe looks in app shopping in-app shopping in-app-shopping in-app-stylist inappshopping inventory checks inventory grounding inventory reconciliation inventory-check inventory-grounding inventory-integration inventorygrounding luxury fashion tech luxury retail luxury retail tech luxury-fashion-tech luxury-retail luxuryretail microsoft microsoft azure openai microsoft partnership microsoft retail copilot microsoftazure mobile app multimodal omnichannel outfit recommendations personalization personalization memory personalization privacy personalization roadmap privacy privacy and data privacy controls privacy-and-consent privacy-consent privacy-governance privacygovernance productdiscovery ralph lauren ralph-lauren ralphlauren retail ai retail automation retail-ai retail-innovation retrieval-augmented-generation rollout shoppable outfits shoppable-outfits shoppableoutfits shopper-experience shopping assistant shopping experience shopping ux shoppingexperience style-curation us rollout user experience vendor-lockin visual commerce visual laydowns visual-laydowns visuallaydowns white-label ai white-label-ai
    • Replies: 10
    • Forum: Windows News
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