Microsoft's strategic deployment of the "Copilot" brand across its suite of products has significantly influenced the integration and perception of artificial intelligence (AI) in the tech industry. Initially introduced as GitHub Copilot in 2021, this AI-powered code completion tool marked...
ai branding
ai competition
ai features
ai industry challenges
ai integration
ai-powered software
brandingstrategies
business technology
digital transformation
microsoft
microsoft 365
microsoft ai tools
microsoft copilot
productivity enhancement
productivity tools
rebranding efforts
tech branding
tech industry
user confusion
