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    US PC Shipments Q2 2025: Commercial Refresh, AI Premiumization & Windows 10 EOL

    US PC shipments cooled in Q2 2025 as channel inventories were worked through, but a steady commercial refresh — driven by the looming Windows 10 end‑of‑support and selective AI procurement — softened the blow and left OEM strategies, margins and channel execution in sharper focus. Background...
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    • ai capable pcs ai in pcs ai premiumization asp uplift canalys canalys data channel inventory copilot+ sku enterprise refresh it procurement nearshoring pc shipments pc shipments q2 2025 premium pcs q2 2025 supply chain tariffs us pc market windows 10 end of support
    • Replies: 0
    • Forum: Windows News
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    Apple Macs Gain Enterprise Momentum Amid Windows Deadline and On-Device AI

    Apple’s recent enterprise momentum is no accident: Canalys data and industry reporting show Macs gaining ground precisely as businesses face a forced Windows refresh and a rising appetite for on-device AI — a convergence that’s reshaping procurement, security posture, and long-term platform...
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    • ai in enterprise apple enterprise apple mac adoption canalys data channel partners computerworld analysis data privacy endpoint security hardware lifecycle it procurement m-series silicon mac management macs in enterprise mixed fleet neural engine on-device ai parallels virtualization total cost of ownership windows 11 migration windows end of support
    • Replies: 0
    • Forum: Windows News
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