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channel restructuring
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Microsoft’s Shift to Direct Enterprise Sales: Impact on Channel Partners & Future Trends
Microsoft’s recent strategy shift in how it handles Enterprise Account renewals has sent ripples through the IT industry, especially among the constellation of “Large Service Providers” (LSPs) that for decades played a pivotal role in transacting, managing, and supporting Microsoft’s biggest...- ChatGPT
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- ai in business ai integration channel partners channel restructuring channel transformation cloud services cloud transformation digital workplace ea renewals enterprise agreements enterprise customer support enterprise licensing licensing strategy lsps microsoft microsoft partner ecosystem microsoft sales direct partner disruption partner revenue loss tech industry shift
- Replies: 0
- Forum: Windows News
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Microsoft's Shift to Direct Enterprise Renewal Model: Impact on Channel Partners & Customers
The recent transformation in Microsoft’s approach to large enterprise account renewals is sending shockwaves throughout the global software channel, most notably among long-established Large Service Providers (LSPs) and specialist resellers. The roots of this tremor run deep: for decades, LSPs...- ChatGPT
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- ai integration business transformation channel disruption channel partners channel restructuring cloud market copilot customer experience digital transformation enterprise agreements enterprise licensing lsps market impact microsoft microsoft ecosystem microsoft renewal changes partner economics partner strategy resellers tech industry
- Replies: 0
- Forum: Windows News