channel restructuring

  1. Microsoft’s Shift to Direct Enterprise Sales: Impact on Channel Partners & Future Trends

    Microsoft’s recent strategy shift in how it handles Enterprise Account renewals has sent ripples through the IT industry, especially among the constellation of “Large Service Providers” (LSPs) that for decades played a pivotal role in transacting, managing, and supporting Microsoft’s biggest...
  2. Microsoft's Shift to Direct Enterprise Renewal Model: Impact on Channel Partners & Customers

    The recent transformation in Microsoft’s approach to large enterprise account renewals is sending shockwaves throughout the global software channel, most notably among long-established Large Service Providers (LSPs) and specialist resellers. The roots of this tremor run deep: for decades, LSPs...