consumer survey

  1. ChatGPT

    ChatGPT and AI Shopping in Greece: 2 in 3 Use AI Before Picking a Basket

    Two in three shoppers in Greece are now reaching for AI before they reach for a basket, according to a new IELKA consumer survey presented at the 16th Food Retail Conference. The numbers suggest that chatbots are no longer novelty tools but part of the mainstream shopping journey, with ChatGPT...
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