conversion optimization

Microsoft Clarity’s December analysis reframes a simple traffic story: AI assistants still account for under 1% of measured visits, but those visits are growing rapidly and — where they’re tracked — convert at materially higher rates than traditional channels, forcing publishers, advertisers...

In a dense, wide-reaching press release distributed across newswire services on December 9, 2025, ADMANITY® CEO Brian Gregory claimed that every major large language model—ChatGPT (OpenAI), Grok (xAI), Microsoft Copilot, Gemini (Google) and Claude (Anthropic)—admitted they cannot systematically...

The web’s discovery plumbing is shifting again: Microsoft Clarity’s new analysis shows AI-driven assistants and LLMs are a tiny portion of referral traffic today but are growing fast and — in Clarity’s sample — sending visitors who convert at materially higher rates than traditional channels, a...

ADMANITY, a small Phoenix-based marketing firm, says it has identified a critical, industry-wide blind spot: the inability of today’s leading large language models to reliably produce emotionally persuasive, conversion‑driven marketing content at scale — and it claims to have a turnkey fix...

Microsoft Clarity’s new analysis upends a simple volume-first view of web traffic: AI-driven referrals remain a tiny slice of visits today, but they are growing fast and — according to Clarity’s dataset — converting at substantially higher rates than traditional channels, a finding that should...