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copilot commerce
About this tag
The copilot commerce tag covers Microsoft's expansion of Copilot into a transactional e-commerce surface, including the launch of Copilot Checkout which allows U.S. shoppers to discover, compare, and complete purchases within the chat interface. Merchants can use new Brand Agents and Copilot Studio templates to automate catalog management, personalization, and store operations. This represents a shift toward agentic commerce, where AI agents can act on behalf of users to execute purchases. Discussions focus on the integration of AI into shopping workflows, the role of Copilot as a commerce platform, and implications for merchants and consumers.
Microsoft has pushed Copilot from a productivity and search assistant into a full transactional surface: shoppers in the U.S. can now discover, compare and complete purchases inside Copilot with the launch of Copilot Checkout, while merchants get new Brand Agents and Copilot Studio templates to...