default search engine

  1. How to Change Default Search Engine in Microsoft Edge for Greater Privacy & Control

    Switching your default search engine in Microsoft Edge might seem like a minor tweak, but for Windows users, search choices blend directly into daily browsing, productivity, and even privacy. Microsoft Edge, the successor to Internet Explorer, has earned accolades for speed and security, yet its...
  2. How Paid Trials and Defaults Shape Search Engine Loyalty: Insights from a Major Study

    For years, the question of why Google dominates the web search landscape has intrigued economists, regulators, and ordinary internet users. Recently, a novel academic study attempted to shed light on this issue by directly investigating user preferences and the forces driving market share in web...