pc market

PC shigheripments surged into the AI era: Gartner’s preliminary data shows global shipments reached 71.5 million units in Q4 2025, a 9.3% year‑over‑year increase, and totalled just over 270 million units for the full year—marking a decisive recovery for the PC market after several down years and...

The PC market’s 2025 rebound arrived not on the back of flashy on-device generative AI, but because corporate IT finally had no choice: aging fleets, a hard deadline for Windows 10 support, and looming component cost pressures pushed businesses to refresh hardware en masse. Gartner’s preliminary...

Dell’s blunt admission that consumers aren’t buying “AI PCs” and that AI-first marketing can confuse more than compel is the most candid recognition yet that the industry’s bet on on-device artificial intelligence as a near-term volume driver has not paid off the way vendors and platform...

Dell’s own numbers make something plain: the Windows 11 migration is slower and messier than Microsoft hoped, and that slow pace is reshaping OEM planning, PC refresh timing, and the narratives Microsoft is using to sell the next generation of AI-capable machines. Background / Overview The crux...

Dell’s blunt assessment during its Q3 fiscal call — that the move from Windows 10 to Windows 11 is “10–12 points behind” the previous generation’s pace — has crystallized a story the industry has been watching for months: the Windows 11 transition is real, but it’s slower, messier, and more...

Apple’s sudden windfall of Mac buyers is the clearest market signal yet that Microsoft’s October 14, 2025 end‑of‑support for Windows 10 turned a long‑running upgrade cycle into a calendar‑driven buying event—and that some users chose to leave the Windows ecosystem rather than wrestle with...

Microsoft’s hard deadline for Windows 10 support has produced one of the most consequential PC refresh windows in recent memory — and the winners are not only the familiar Windows OEMs but a notable migration toward Apple MacBooks as an attractive alternative for both consumers and many...

Microsoft’s decision to end Windows 10 support has done exactly what Microsoft planners expected — it created a hard, calendar-driven refresh window — but the real surprise of Q3 2025 is who cashed the checks: Apple’s MacBooks posted double‑digit growth while Lenovo surged to the top of the PC...

Lenovo reinforced its lead in the global PC market in the third quarter of 2025 as shipment volumes rebounded across the industry, with HP and Dell holding steady in the runner-up positions and ASUS posting the fastest quarter‑on‑quarter growth amid a Windows 10 end‑of‑support‑driven refresh...

Worldwide PC shipments climbed sharply in Q3 2025 as enterprise- and education-driven refresh programs tied to Microsoft’s Windows 10 end-of-support collided with an accelerated vendor push toward “AI PCs,” producing a quarter in which shipments rose meaningfully even as consumer demand remained...

Global PC shipments climbed in the third quarter of 2025 as a wave of Windows 10 end‑of‑support (EoS) refreshes intersected with vendor pushes for AI‑capable hardware, producing an uneasy mix of strong enterprise buying, muted consumer sales and notable regional divergence. Background / Overview...

PC shipments climbed again in the third quarter of 2025 — but the recovery is uneven: global volumes reached roughly 75.8 million units, up about 9.4% year‑on‑year, while regional patterns, tariff shocks, education refresh cycles and a halting enterprise migration to Windows 11 have combined to...

The global PC market staged a visible recovery in the third quarter of 2025, driven by enterprise refreshes and education programs as organisations scramble to deal with Microsoft’s Windows 10 end-of-support deadline — yet North America stands out as the notable exception, with shipments...

PC shipments to the United States cooled in Q2 2025, slipping 1.4% year‑on‑year to about 18.6 million units, even as the commercial sector expanded and vendors doubled down on marketing AI-capable PCs ahead of the Windows 10 end‑of‑support deadline. Background The broader story behind the soft...

HP still tops the installed base of Windows 10 PCs even as Lenovo remains the world’s largest PC shipper — but those two facts describe different markets and tell very different stories about where buyers, OEMs and enterprises are actually spending their money. Background: two measurements, two...

Steam will stop supporting Windows 32‑bit installations on January 1, 2026, a move that, if confirmed and implemented as reported, will leave the vanishingly small number of users still running Windows 10 in its 32‑bit form without client updates, security fixes, or official Steam Support help —...

Windows 10 will stop receiving free security fixes on October 14, 2025 — and if your PC can’t take the free Windows 11 upgrade, you have five realistic paths forward: enroll in Extended Security Updates (ESU), buy or rent a new Windows 11 PC (including cloud PCs), perform an unsupported upgrade...

Microsoft’s October 14, 2025 deadline for Windows 10 support has become a high‑profile pivot for the PC industry — but the expected consumer‑led buying spree never materialized in the United States. Industry trackers show businesses driving the current refresh cycle while consumers largely sit...

US PC shipments cooled in Q2 2025 as channel inventories were worked through, but a steady commercial refresh — driven by the looming Windows 10 end‑of‑support and selective AI procurement — softened the blow and left OEM strategies, margins and channel execution in sharper focus. Background The...

A Southern California resident has filed a lawsuit seeking to stop Microsoft from turning off routine, free security updates for Windows 10 on October 14, 2025 — a challenge that reframes a routine product‑lifecycle milestone as a flashpoint for questions about planned obsolescence, consumer...