Two of the world's largest tech brands skipped the obvious ordinal, jumped a number, and left millions asking the same question: why was there no Windows 9 and why was there no iPhone 9? What looks like a quirky coincidence on the surface actually sits at the intersection of legacy technical...
apple marketing
brand strategy
compatibility
cross platform
developerguidance
iphone naming
iphone x
legacy code
marketing theater
naming conventions
os version detection
product naming
software compatibility
tech branding
windows 10
windows 9
windows naming
Microsoft has quietly begun remapping the Xbox controller’s central Guide button in recent Windows 11 Insider builds so that a short tap still opens the Game Bar, a long press now opens Task View, and a sustained hold continues to power the controller off — a small input-change that signals a...
accessibility
asus rog xbox ally
bluetooth compatibility
controlled rollout
controller
controller input
controller ux
dev beta
developerguidance
full screen
game bar
gaming hardware
gaming mode
handheld devices
handheld gaming
insider
insider program
multi-tasking
multitasking
oem partnerships
os accessibility
os navigation
power off controller
rog xbox ally
task switching
task view
telemetry
third-party remappers
windows 11
windows gaming
windows gaming ux
windows updates
xbox button
Windows 11’s New Android App Resume: What It Is, How It Works, and Why It Matters
Introduction: A small banner with big implications
On August 22, 2025, Microsoft began rolling out a deceptively simple capability to Windows Insiders that could reshape how we move between phone and PC. When...
android
cross-device continuity
deep links
developerguidance
insider preview
link to windows
microsoft store
phone link
resume from your phone
spotify
web fallback
windows 11
Microsoft’s move to carve a dedicated, controller-first path through Windows 11 has finally surfaced in a hands-on preview: a new Handheld Gaming Mode (sometimes referred to as a gamepad‑optimized UI) is being shown in early footage running on the ASUS‑branded Xbox Ally family, and the changes...
ally x
asus rog xbox ally
background service reduction
battery life
console style launcher
controller detection
developerguidance
game bar
gamepad first ui
handheld gaming mode
handheld gaming pc
oem partnerships
oobe handheld
pc ecosystem
ryzen z2
steamos comparison
thermal design
windows 11 handheld mode
windows on handheld
xbox button