Mobile usage of AI assistants has taken a measurable lead over desktop in recent months, with Comscore reporting mobile reach for AI tools rising to 73.4 million users (a 5.3% increase) while PC usage fell roughly 11.1%, and the largest mobile growth rates concentrated in Microsoft Copilot...
ai adoption
ai assistants
ai tools
android
chatgpt
cloud compute
comscore
copilot
cross platform
cross-platform
data governance
devicepreloads
digital analytics
enterprise it
enterprise software
gemini
governance
latency
measurement
mobile ai
mobile usage
mobile ux
multimodal
panel data
panel measurement
privacy
user loyalty
windows
