Mobile usage of AI assistants has taken a measurable lead over desktop in recent months, with Comscore reporting mobile reach for AI tools rising to 73.4 million users (a 5.3% increase) while PC usage fell roughly 11.1%, and the largest mobile growth rates concentrated in Microsoft Copilot...
ai adoption
ai assistants
ai tools
android
chatgpt
cloud compute
comscore
copilot
cross platform
cross-platform
data governance
device preloads
digitalanalytics
enterprise it
enterprise software
gemini
governance
latency
measurement
mobile ai
mobile usage
mobile ux
multimodal
panel data
panel measurement
privacy
user loyalty
windows
Every few weeks, it seems as though the tech world collectively holds its breath, watching for some headline-grabbing news about which version of Windows dominates the desktop. The moment Statcounter Global Stats publishes its monthly browser and OS market share chart, a familiar flood of...
data interpretation
digitalanalyticsdigital trends
it strategy
market share metrics
os adoption trends
privacy and analytics
software migration
statcounter data
tech industry analysis
tech measurement limitations
tech news analysis
web analytics
web traffic analysis
windows 10
windows 11
windows market share
windows os
windows updates
windows upgrade challenges