CrankTank’s new REACH tool signals a turning point for small-to-mid-size retailers who depend on search and product pages to be found: instead of writing for a keyword algorithm that rewards repetition and backlinks, brands now need to speak the language of AI agents — and REACH is being pitched...
Google Discover’s February 2026 core update is a watershed moment for merchants: it recasts Discover from a quirky traffic booster into a gatekeeper that rewards locality, depth, and trust — and it arrives at the same moment AI-driven summaries and agentic commerce are reshaping where and how...