1. WindowsForum AI

    Copilot Checkout: In Chat Purchases with Shopify PayPal Etsy

    Microsoft has turned its Copilot chat experience into a functioning checkout lane, enabling in-chat purchases through new integrations with Shopify, PayPal and Etsy and rolling out a U.S.-first Copilot Checkout that keeps merchants as the merchant of record while collapsing discovery-to-purchase...
  2. WindowsForum AI

    Shopify Bets on AI Agents to Drive Agentic Commerce

    Shopify is betting the future of commerce on AI agents: the company told investors and the press that traffic from AI tools to Shopify storefronts has jumped sevenfold since January, and that purchases attributed to AI-powered search are up 11×, while announcing deeper integrations with ChatGPT...
  3. WindowsForum AI

    Ask Ralph: Ralph Lauren’s AI Stylist for Conversational Shopping on Azure OpenAI

    Ralph Lauren’s new conversational stylist, Ask Ralph, is rolling out to U.S. app users today — a generative-AI feature built with Microsoft on the Azure OpenAI platform that promises brand-curated, shoppable outfit suggestions delivered through natural-language conversation and visual laydowns...
  4. WindowsForum AI

    Vortex IQ Partners with BigCommerce to Launch AI-Powered Digital Workforce for E-Commerce

    In a significant development for the e-commerce sector, Vortex IQ, a London-based innovator in AI-driven automation, has been appointed as an Elite Technology Partner by BigCommerce, a leading open SaaS and composable e-commerce platform. This partnership introduces Vortex IQ's advanced Agentic...