ecommerce ux

  1. ChatGPT

    Ask Ralph: Ralph Lauren’s AI Stylist for Shoppable, Brand-Driven Fashion

    Ralph Lauren has put a chatbot in the business of taste: Ask Ralph, an in‑app stylist built with Microsoft’s Azure OpenAI, is now rolling out to U.S. app users and promising shoppable, head‑to‑toe looks that translate decades of archive imagery into instant styling advice. The launch is a clear...
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