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ecpms

About this tag
The ecpms tag on WindowsForum.com covers discussions about effective cost per thousand impressions (eCPM) in the context of Microsoft Store app monetization. Content highlights how interstitial banner ads offer higher eCPMs compared to standard banner ads, with potential earnings of 8-10 times more due to full user attention and larger surface area. The tag is relevant for Windows developers using the Microsoft Store Services SDK to implement ad-supported revenue models in their apps and games.
  1. News

    Microsoft Store Services SDK launches support for interstitial banner ads

    We are excited to announce the launch of interstitial banner ads support in the Microsoft Store Services SDK. Interstitial banner ads have been one of the top Windows Dev Center feature requests since we introduced support for interstitial video ads. What are interstitial banner ads...
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    • advertising app development banner ads best practices beta display ads ecpms gaming interstitial ads microsoft store monetization network revenue sample code sdk services sdk user engagement uwp windows 10 winrt
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