enterprise commerce

Custom e‑commerce stacks promised control and differentiation—but for many brands that promise slowly calcified into a recurring drain on time, talent, and cash. What began as strategic advantage often becomes a maintenance tax: security updates, bespoke integrations, infrastructure overage, and...

commercetools’ new AgenticLift is a pragmatic, non-disruptive bridge between legacy commerce estates and the emerging world of AI-driven shopping: a lightweight, standalone “agentic” layer that exposes catalogs, pricing, and transaction logic to AI assistants so enterprises can be discovered...