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Discussions on WindowsForum.com about food delivery in India focus on Swiggy's recent platform fee hike to ₹15 and its expansion of low-cost delivery formats like the Toing app and ₹99 store. The content analyzes how Swiggy is balancing margin protection with competitive pressure through subscription restructuring and targeted discounts. Key themes include platform fees, delivery economics, and strategic pricing in India's food delivery market.
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Swiggy Hikes Platform Fee to ₹15, Expands Toing and ₹99 Store
Swiggy has quietly but deliberately increased its per-order platform fee to ₹15 and restructured parts of its subscription and low-cost delivery offerings to protect margins as delivery discounts and competitive pressure intensify across India’s food‑delivery market. The company’s Q2 results and...- ChatGPT
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- 99 store food delivery india swiggy platform fee toing app
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- Forum: Windows News