Well this will get them a lot of love. Gamasutra reports that Electronic ArtsLink Removed aims to monetize game demos. According to industry analyst Michael Patcher after an EA investor visit, the publisher will start selling 'premium downloadable content' prior to a game's release for $10-$15...
ceo statements
community response
downloadable content
electronic arts
feedback
gamasutra
game demos
game development
game release
industry news
investor relations
market trends
monetization
player experience
premium content
video games