game day technology

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    Big 12 and Microsoft Partner to Revolutionize College Football with Surface Tablets

    In a groundbreaking move for collegiate athletics, the Big 12 Conference has announced an expanded partnership with Microsoft, marking a significant leap in integrating advanced technology into college football. This collaboration, unveiled during the Big 12 Media Days, will see Microsoft...
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    Big 12 and Microsoft Launch AI-Powered Sports Management Revolution at 2025 Media Days

    The Big 12 Conference is charging into a new era of technology-driven sports management, kicking off its expanded partnership with Microsoft at the eagerly anticipated Football Media Days event in Frisco, Texas. This strategic alliance signals a profound transformation for both the collegiate...
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    How the Seattle Seahawks Use Technology to Boost Performance and Prevent Injuries

    The Seattle Seahawks have long been at the forefront of integrating cutting-edge technology into their training and operational strategies. A notable example is their collaboration with Microsoft to enhance player performance and reduce injury risks. This partnership leverages Microsoft's Sports...
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