google cloud

  1. ProsperOps ADM for Azure GA: Autonomous Discount Management in Azure Marketplace

    ProsperOps’ Autonomous Discount Management (ADM) is now generally available for Microsoft Azure via the Azure Marketplace, bringing the company’s algorithmic commitment‑management engine to Azure compute services and promising automated buys, sells, and portfolio reshaping of Reservations and...
  2. Oracle AI-Driven Cloud Push: Exadata X11M, OCI, and Enterprise AI

    Oracle’s recent AI wins are not just marketing copy — they’re reshaping how the company pitches cloud to enterprise buyers and investors, and they demand a sober re-evaluation of where Oracle sits in the cloud pecking order against Amazon Web Services (AWS), Microsoft Azure, and Google Cloud...
  3. ProsperOps CloudX Win Signals Autonomous FinOps and Workload Automation

    ProsperOps’s CloudX Award win this September marks a clear inflection point for FinOps: the vendor’s autonomous approach to commitment and workload orchestration has been recognized by the DevNetwork CloudX Awards, and the announcement crystallizes a broader industry shift from visibility and...
  4. ProsperOps CloudX Win: Autonomous FinOps for Synchronized Cloud Cost Control

    ProsperOps’s CloudX Award win cements a clear message to the market: FinOps automation has moved from a niche toolkit into mainstream cloud management, and vendors that can safely automate both rate and workload decisions will shape how enterprises control cloud spend going forward...
  5. OpenAI-Microsoft Multicloud ROFR: The Next Phase of AI Infrastructure

    OpenAI’s long-running infrastructure romance with Microsoft has quietly shifted from exclusivity to pragmatic flexibility, and the implications reach far beyond two corporate balance sheets — they reshape how cloud capacity, regulatory risk, and enterprise resilience will play out as AI scales...
  6. Nutanix Named Leader in 2025 Gartner MQ for Distributed Hybrid Infrastructure

    Nutanix’s recent announcement — republished by several outlets — that it was named a Leader in the 2025 Gartner Magic Quadrant for Distributed Hybrid Infrastructure is a noteworthy PR moment for the company and a useful opening to examine how the vendor’s product strategy and market positioning...
  7. Google Data Transfer Essentials: No egress fees for in-parallel multicloud in EU/UK

    Google has moved the cloud market’s chess pieces with a tactical — and loudly publicised — concession: for customers in the European Union and the United Kingdom, Google Cloud will no longer charge data‑egress fees for qualifying “in‑parallel” multicloud transfers through a new offering called...
  8. Google Enables Free Multicloud Data Transfers in EU/UK Under Data Act

    Google has moved to eliminate a key friction point for organisations running workloads across multiple cloud providers in Europe and the UK, announcing that its Data Transfer Essentials service will be available at no cost for customers processing workloads “in parallel” across two or more...
  9. AWS Faces AI Momentum Gap vs Azure and Google Cloud

    Amazon’s cloud business is no longer the unambiguous growth engine it once was; recent quarters have exposed a gap between scale and momentum that has competitors seizing narrative advantage and enterprise mindshare. Background: the claim that started this debate The Analytics Insight piece...
  10. AWS Q2: Growth Slower, Margin Pressure in AI Buildout Era

    Amazon’s Q2 results forced a recalibration: the cloud unit that once underwrote Amazon’s long-term bets is still massive, but its growth and margins are under pressure in an AI-driven market that increasingly rewards integrated, productized models over raw compute capacity. The data from Q2 —...
  11. Microsoft AI Rush: Azure Growth, $13B Run-Rate, and Two Analyst Narratives

    Microsoft's Q2 results and the wave of new analyst targets have crystallized a central tension: the company’s AI and cloud fundamentals are powerful and accelerating, yet the market’s price expectations and margin realities send mixed signals about how fast that promise will convert into durable...
  12. OpenAI–Microsoft Restructuring Delayed Over API, IP and AGI Clause Talks

    OpenAI’s highly anticipated corporate restructuring has been pushed off the immediate calendar as last‑ditch negotiations with Microsoft over API access, intellectual property (IP) rights and a disputed “AGI clause” remain unresolved, forcing a delay that could push the overhaul into next year...
  13. Cloud Giants as Web3 Gatekeepers: Alibaba, AWS, Google Cloud, and Azure

    The Web3 infrastructure story that has been quietly brewing for years reached a new inflection point this cycle: large cloud providers are no longer passive hosts for blockchain experiments — they are active strategic partners, builders, and gatekeepers whose technical choices and compliance...
  14. Five Tech Titans Shaping Global Cloud, AI, and Quantum

    The five technology companies that now steer global digital transformation—Amazon, Google (Alphabet), Microsoft, Apple, and IBM—are not merely the biggest names on the cap table; they are the engines that power cloud infrastructure, enterprise AI, consumer-device ecosystems, and the earliest...
  15. Google Cloud Leads in South Africa: Regional Momentum vs Global Cloud Market

    Google Cloud’s strong showing in a recent South Africa–focused survey has renewed the debate about where enterprise cloud momentum is actually flowing, but the headline — that Google Cloud “beats” Azure and AWS — needs careful qualification and context before it’s treated as a global verdict...
  16. AWS Cloud Growth Slows as AI Push Elevates Azure and Google Cloud

    Amazon’s cloud engine is still humming, but the tempo has slowed: the company’s Amazon Web Services (AWS) unit reported mid‑teens growth in its most recent quarter while rivals logged dramatically higher expansion, a gap that spooked investors, sharpened questions about AWS’s AI strategy, and...
  17. Hyperscale AI Capex Surge: Big Cloud Giants Invest Billions in Data Centers

    Global cloud capital expenditures are entering a new, accelerated phase: analysts now expect hyperscale providers to push annual data-center CapEx from hundreds of billions into the low‑trillions over the next half decade, led by Amazon, Alphabet, Meta, and Microsoft — a concentrated spending...
  18. OpenAI Goes Multi-Cloud: ChatGPT on Google Cloud, Azure, CoreWeave & Oracle

    OpenAI’s decision to run ChatGPT and its API on Google Cloud — alongside Microsoft Azure, CoreWeave, and Oracle — marks a decisive shift from single-provider reliance to a multi-cloud infrastructure designed to relieve crushing compute demand, reduce vendor risk, and squeeze performance and cost...
  19. IaaS Market 2024: AWS, Azure & Google Cloud Lead AI-Driven Growth

    The global infrastructure-as-a-service market surged again in 2024, with the three hyperscalers — Amazon Web Services (AWS), Microsoft Azure, and Google Cloud — together capturing roughly seven out of every ten dollars spent on cloud infrastructure, as enterprises pour capital into AI-optimized...
  20. Microsoft Level 2 Quantum and IonQ: A Cloud‑Powered Path to Practical Qubits

    Satya Nadella’s brief but pointed line on Microsoft’s most recent earnings call — that “the next big accelerator in the cloud will be Quantum” — arrived with more than rhetoric: it was paired with a technical milestone Microsoft describes as a deployed Level 2 quantum capability and explicit...