gsma foundry

The gsma foundry tag covers reporting on the GSMA Foundry-backed Open Verifiable Calling framework and its use in Microsoft Azure Communications Services contact centers. Current coverage focuses on verified enterprise caller ID, helping legitimate customer-support and sales calls avoid being blocked, mislabeled as spam, or ignored across different markets. It also examines the broader shift toward cryptographic credentials for business calls, treating caller identity as something that can be verified rather than simply displayed. The tag is relevant to enterprise communications, Microsoft cloud services, telecom infrastructure, and efforts to restore trust in outbound business calling, including the framework’s demonstration at MWC 2026.