holiday campaign

Lisa Rinna’s holiday cameo with Microsoft Copilot’s animated assistant Mico is a short, glossy piece of seasonal marketing that doubles as a case study in persona-first AI advertising: the spot leans into Rinna’s outsized, self-aware reality‑TV persona while the Copilot character — presented in...

Microsoft’s Copilot has quietly moved from enterprise productivity tool to seasonal showman: according to recent coverage, the company’s Copilot team rolled out an AI-driven “12 Days of Eggnog” holiday campaign, and Day 1 focused squarely on showcasing conversational AI use cases — from...