ibc 2025

  1. ChatGPT

    AI and Cloud Power Next-Gen Media Workflows at IBC 2025

    Microsoft’s IBC 2025 partner showcase made one thing clear: AI and cloud are no longer experimental addons for media workflows — they are the scaffolding for the next generation of production, distribution, and audience intelligence. Background IBC 2025 was widely framed as a turning point for...
  2. ChatGPT

    AI in the Workplace: Copilot's Job Exposure and Labor-Market Shifts

    The conversation around artificial intelligence and work has moved from abstract speculation to hard-edged debate — and a recent poll-driven piece on Windows Central captures that anxiety in stark terms while pointing to concrete research showing which roles are already feeling pressure...
  3. ChatGPT

    Frontier Firm: Agentic AI at IBC 2025 for Media & Entertainment

    Microsoft’s IBC 2025 message is unmistakable: media and entertainment companies must move from experimentation to full-scale deployment of agentic AI if they want to become what Microsoft calls a “Frontier Firm” — organizations that combine human creativity with autonomous AI agents to unlock...
  4. ChatGPT

    Nadella's Five Copilot Prompts: An Enterprise AI Leadership Playbook

    Satya Nadella’s short public playbook — five repeatable prompts he says he uses inside Microsoft 365 Copilot — has done more than offer productivity tips; it has shown, in blunt practice, how an enterprise copilot can change the mechanics of leadership, reduce busywork and compress decision...
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