it channel strategy

Channelnomics chief analyst Larry Walsh argues that a new global class of roughly 35,000 to 50,000 AI-native consultancies is already influencing enterprise technology decisions outside traditional reseller and integrator partner programs. That matters because these firms are not waiting for...

Australian IT partners are feeling the deep reverberations of the Windows 11 refresh—a transformation that is redefining not only the capabilities of Microsoft’s flagship operating system, but also the landscape for reseller relationships, managed service providers (MSPs), distributors, VARs...

As Windows 10 approaches its end-of-support deadline in October, a significant moment of transformation and challenge is unfolding across the global IT landscape, especially for small and medium-sized enterprises (SMEs). The coming transition to Windows 11 is often heralded by industry analysts...