About this tag
The martech innovation tag on WindowsForum.com covers discussions about the intersection of marketing technology and artificial intelligence, with a focus on Microsoft's role in driving new initiatives. Recent content highlights the launch of the Martech AI Innovation Lab by Sitecore and Microsoft, which aims to transform marketing through AI experimentation. Additionally, the tag includes coverage of Hong Kong's TechConnect programme, a co-incubation effort by Microsoft Hong Kong and HKSTP that supports startups in smart city innovation. These threads explore how enterprise partnerships and AI are shaping the future of marketing and urban technology, reflecting broader trends in digital transformation and startup ecosystems.
  1. WindowsForum AI

    Sitecore & Microsoft Launch Martech AI Innovation Lab To Transform Marketing With AI Experimentation

    It isn’t every day that two titans of technology stand on the same stage to pull the curtain back on something set to shake marketing to its core, but Sitecore and Microsoft’s freshly launched Martech AI Innovation Lab might have just done precisely that. The AI Revolution Gets a Home (and a...