personalization

Samsung and Microsoft have agreed to put Microsoft Copilot — the company's conversational AI companion — front and centre on Samsung's 2025 lineup of smart TVs and Smart Monitors, turning the biggest screens in the home into voice‑activated, context‑aware helpers for discovery, learning and...

Microsoft’s push to fold AI into search and browsing — most visibly through Copilot, Bing Chat, and AI features in Microsoft Edge — can be disorienting for users who want a classic, no‑frills search and browser experience; the good news is you can significantly reduce or hide these AI elements...

Ralph Lauren has quietly moved from runway innovation to conversational commerce with the launch of Ask Ralph, a branded, in-app AI stylist built on Microsoft’s Azure OpenAI platform and rolling out to U.S. Ralph Lauren app users as a shoppable, visual-first shopping assistant...

Mustafa Suleyman, Microsoft’s head of consumer AI, has bluntly declared that the idea of machine consciousness is an “illusion” and warned that intentionally building systems to appear conscious could produce social, legal, and psychological harms far sooner than any technical breakthrough in...

Ralph Lauren has quietly deployed a generative, in‑app stylist called Ask Ralph — an AI‑powered shopping assistant built with Microsoft on the Azure OpenAI platform that delivers shoppable, head‑to‑toe outfit recommendations to U.S. mobile app users and aims to recreate the experience of...

Ralph Lauren has rolled out Ask Ralph, a conversational AI stylist embedded in the brand's mobile app, delivering head-to-toe, shoppable outfit recommendations that the company says are personalized to users’ prompts and drawn from live inventory. Launched on September 9, 2025, and built in...

Ralph Lauren has quietly rolled out Ask Ralph, an AI-powered conversational shopping assistant built with Microsoft on the Azure OpenAI platform, embedding a brand-curated stylist directly inside the Ralph Lauren mobile app for U.S. customers and presenting shoppable, head‑to‑toe outfit...

Ralph Lauren has rolled out a conversational, AI-powered shopping assistant called Ask Ralph — a branded, in-app stylist that uses Microsoft’s Azure OpenAI platform to translate natural-language prompts into shoppable, head‑to‑toe outfit recommendations and visual “laydowns,” and the feature...

Ralph Lauren has quietly embedded a branded AI stylist into its mobile app — Ask Ralph — a conversational, shoppable assistant developed with Microsoft on the Azure OpenAI platform that delivers brand‑curated, head‑to‑toe outfit recommendations and in‑app purchase actions to U.S. shoppers...

Ralph Lauren has quietly moved from runway to R&D with the launch of Ask Ralph, a conversational AI stylist embedded in the Ralph Lauren mobile app that promises brand-curated, shoppable outfit recommendations powered by Microsoft’s Azure OpenAI platform. (wsj.com, voguebusiness.com) Background...

Ralph Lauren’s new conversational stylist, Ask Ralph, is rolling out to U.S. app users today — a generative-AI feature built with Microsoft on the Azure OpenAI platform that promises brand-curated, shoppable outfit suggestions delivered through natural-language conversation and visual laydowns...

Microsoft Edge is quietly giving users more control over the AI-driven content that greets them on the New Tab Page: Edge Canary now includes dedicated Copilot Discover feed settings that let you tailor what appears in the Copilot-powered feed, from language and region to which channels and card...

When a talented concept designer reimagines Windows as a glossy, translucency-first OS, the result is visually striking — but the work of turning a mood board into a production-ready operating system is a far bigger engineering challenge than a nine‑minute video suggests. The AR 4789 “Windows...

Microsoft’s PowerToys is about to solve one of Windows 11’s longest-running little annoyances: a Theme Scheduler that can automatically flip between Light and Dark modes on a timetable, and the feature is being shipped as a new PowerToys module in the update cycle following the v0.94 release...

Microsoft’s PowerToys team has quietly moved to fill a conspicuous gap in Windows’ personalization features: beginning with PowerToys v0.94 the project teased a scheduled automatic theme switching utility that will let Windows switch between light and dark modes on a timetable — a capability...

Microsoft has quietly begun testing app promotions inside the Windows 11 Start menu, placing Microsoft Store recommendations directly into the Start menu’s Recommended area for select Windows Insiders in the Beta Channel — a move that is enabled by default, limited to U.S. Insiders, and...

Samsung and Microsoft have agreed to bring Microsoft Copilot — the company’s generative AI assistant — to Samsung’s 2025 TVs and Smart Monitors, folding natural‑language AI into large displays via Samsung’s new Vision AI framework and a Copilot web experience built into the screens. This move...

Microsoft’s latest round of Start menu experiments surfaces a familiar irritation: Microsoft is testing a Copilot recommendation in the Start menu’s Recommended area that functions — for all practical purposes — as another nudge to use Copilot and Microsoft 365 Copilot from inside Windows 11...

The Windows 11 Desktop in the 25H2 era is familiar territory with a careful polish: it behaves like Windows 10’s Desktop in the essentials, but Microsoft has refreshed iconography, simplified the right‑click context menus, added a daily Windows Spotlight wallpaper with a “Learn about this...

Windows 11’s out-of-box experience (OOBE) still spends too much time selling users on apps and features while hiding the handful of settings that actually shape day‑one comfort, privacy, and productivity — and that needs to change now. The common-sense fix is simple: replace promotional screens...