product led growth

Product led growth is a business strategy where the product itself drives customer acquisition, retention, and expansion. On WindowsForum, discussions highlight how companies like Perplexity use a product-first approach in fundraising, replacing traditional pitch decks with live demos and AI-generated answers. This method demonstrates trust in the product and can compress diligence cycles. The tag covers practical examples of product led growth in enterprise and startup contexts, emphasizing how a strong product can replace conventional sales tactics.