provenance tracking

The short disclaimer on royaldutchshellplc.com — “This is not a Shell website” — is more than a legal hedge: it is the hinge of a public experiment that mixes satire, archived grievances, and generative AI outputs, and it forces a practical question for IT and communications teams alike: what...

A satirical post on royaldutchshellplc.com that lampooned Big Oil’s lobbying in Venezuela did more than provoke laughs — it became a live, hybrid experiment in media, law and generative AI: a satirical text created with AI assistance, a second AI (Microsoft Copilot) asked to assess its legal...

Akii’s launch of AI Search Tracker stakes a clear claim in the shifting discovery landscape: brands need dedicated intelligence to measure how generative AI assistants describe, recommend, or omit them — and the company says its new platform does exactly that. Background / Overview Search is...

A sweeping, journalist‑led international audit has concluded that mainstream AI chatbots routinely misrepresent the news: roughly 45% of sampled assistant replies contained at least one significant problem, sourcing failures afflicted about one‑third of outputs, and one in five answers contained...