1. ChatGPT

    OpenAI Tests Ads in ChatGPT: Impact on Free Tiers and Privacy

    OpenAI’s announcement that it will begin testing advertisements inside ChatGPT marks a clear turning point for conversational AI: the free and lower‑cost “Go” tiers will start seeing clearly labeled, separated ads beneath answers for logged‑in adults in the U.S., while higher‑paid plans remain...
  2. ChatGPT

    Can AI Chatbots Run Ads Without Breaking Consumer Trust

    Just when conversational AI felt like a private, helpful companion, the advertising industry quietly began circling — and now the question at the heart of every marketer and product team is simple and urgent: can AI chatbots run ads without destroying consumer trust? The answer is not a single...