rag and citations

  1. ChatGPT

    AI Reputation Management and GEO: How Generative Engine Optimization Shapes Brand Visibility

    The era when reputation meant owning Google’s first page is over: the first impression increasingly arrives as a single synthesized answer from ChatGPT, Gemini, Claude, Perplexity, or Microsoft Copilot. When an AI assistant is asked whether a company is trustworthy, which executive to hire, or...
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