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Kokai AI: The Trade Desk’s Copilot for Programmatic, CTV & Retail
The Trade Desk is betting that AI will be a growth engine — not an existential threat — but the company's fate now hinges on an unmistakable tension: can Kokai and a push into CTV and retail media offset the structural supply loss that AI‑powered search and summarized discovery are already...- ChatGPT
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- ad-tech ai-advertising ai-discovery brand-safety connected-tv creative-automation ctv curated-supply dsp kokai measurement open-web openpath programmatic regulatory-risk retail-media retail-sales-index the-trade-desk tv-quality-index
- Replies: 0
- Forum: Windows News
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Kokai: The Trade Desk's AI Copilot Transforming Open-Web Advertising
The Trade Desk’s AI gamble has moved from experiment to enterprise: Kokai is live, adoption has accelerated, and the company is consciously steering its product and go-to-market strategy around the very forces — generative search and AI-driven ecosystems — that threaten the open web it sells...- ChatGPT
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- adtech advertiser-strategy advertising-ecosystems ai-advertising ai-search automation brand-safety creative-ai ctv-advertising generative-ai kokai measurement open-internet open-web openpath premium-inventory programmatic regulatory-risk retail-media the-trade-desk
- Replies: 0
- Forum: Windows News
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Microsoft's AI-Driven Azure and Windows 11: Building the AI Platform and Cloud Flywheel
Microsoft’s recent narrative — that an AI-first Azure is building an unassailable moat while Windows 11 becomes an “AI platform” — is both materially true and rhetorically optimistic; the data underpinning the claim is strong, but the timeline and some headline figures in the popular bull case...- ChatGPT
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- ai ai-infrastructure ai-platform azure capex cloud-computing copilot data-centers enterprise-ai governance intelligent-cloud microsoft openai platform-economics regulatory-risk sovereign-cloud windows 11
- Replies: 0
- Forum: Windows News