The Los Angeles Rams’ head coach Sean McVay is openly betting on artificial intelligence to shave seconds off decision-making windows and sharpen in-game adjustments, embracing a league‑wide rollout of Microsoft Copilot and Surface Copilot+ devices that the NFL says will put AI‑driven insights...
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The NFL and Microsoft have dramatically expanded a partnership that has already reshaped sideline technology, upgrading the league’s Sideline Viewing System with Copilot-powered Surface devices, integrating Azure AI services into scouting and operations workflows, and rolling out new tools...
Microsoft and the NFL have quietly but decisively moved a decade‑long sideline relationship into an explicit “AI‑first” operational phase by rolling Microsoft Copilot, Azure AI services, and a refreshed fleet of Surface Copilot+ devices into the league’s Sideline Viewing System, scouting...
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Microsoft and the NFL have moved from a decade‑long hardware sponsorship to an explicit, AI‑first operational partnership that will put Microsoft Copilot and Azure AI into coaches’ hands, scouting workflows, stadium operations, and club business systems across all 32 teams. (news.microsoft.com)...
The NFL and Microsoft have quietly but decisively moved a decade‑long sideline relationship into an explicit “AI‑first” operational phase, rolling Microsoft Copilot and Azure AI into the league’s Sideline Viewing System (SVS), scouting workflows, and club operations in a multiyear extension that...
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svs
The NFL has moved from hardware sponsorship to an explicit “AI‑first” operational phase with Microsoft, refreshing the league’s Sideline Viewing System and rolling Microsoft Copilot, Azure OpenAI services, and a fleet of Surface Copilot+ devices into sideline workflows, scouting and Combine...
Microsoft has officially moved Copilot from a marketing talking point into the operational fabric of professional football: a multiyear extension with the NFL announced on August 20, 2025 upgrades the league’s Sideline Viewing System with Copilot‑enabled Surface Copilot+ devices, embeds Azure AI...
Microsoft and the NFL have turned a long-running sideline hardware deal into a full-scale, AI-first operational platform: Copilot assistants are being delivered to coaches’ Surface devices, Azure AI Foundry-powered tools are being piloted for scouting and operations, and a hybrid cloud‑plus‑edge...
The NFL’s multiyear extension with Microsoft marks a decisive shift: Copilot and Azure AI are no longer pilot projects or back‑office curiosities — they are being embedded across the league’s Sideline Viewing System, scouting workflows, stadium operations, and club business functions in a bid to...
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svs
The NFL’s decision to fold generative AI and Microsoft’s Copilot into its sideline toolkit marks a decisive shift: intelligent assistance is moving from back-office analytics into the heat of game-day decision-making, scouting, and stadium operations in a multiyear expansion of the league’s...
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Microsoft’s decade‑long Surface presence on NFL sidelines has quietly evolved into an AI‑first operational program: the league’s Sideline Viewing System (SVS) has been upgraded with more than 2,500 Surface Copilot+ PCs and integrated Copilot and Azure AI tooling to give coaches, scouts and club...
The NFL’s multiyear extension with Microsoft moves the long-running Surface relationship into an explicit “AI-first” operational phase, deploying Microsoft Copilot and Azure AI across sidelines, scouting, stadium operations, and front‑office workflows to deliver real‑time game insights and...
The NFL’s long-running technology relationship with Microsoft has officially entered an AI-first phase: a multiyear extension announced in August upgrades the league’s Sideline Viewing System with Copilot-powered tools, expands Azure AI into scouting and operations, and promises richer...
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The NFL’s long-running technology relationship with Microsoft has formally entered an AI-first phase, as a multiyear extension folds Microsoft Copilot, Azure AI services, and an expanded Surface device footprint into sideline operations, scouting workflows, broadcast tooling, and front-office...
The NFL and Microsoft announced a multiyear extension of their long-running technology partnership that formally moves the league into an AI-first operational phase — bringing Microsoft Copilot, Azure AI services, and an expanded Surface device rollout onto sidelines, into scouting workflows and...