search engine competition

  1. Microsoft Edge’s New Bing Banner: Challenging Chrome with AI, Rewards & Security Features

    Microsoft has once again ignited conversation in the competitive world of web browsers with the debut of a new comparison banner on Bing, targeting users searching for Google Chrome while using Microsoft Edge. This latest move underscores the company’s persistent ambition to reclaim browser...
  2. Bing’s Surprising Rise in 2024: Challenging Google’s Search Dominance

    Bing’s gradual rise from the shadows of Google’s decades-long dominance has been shaping up as one of 2024’s most surprising stories in the tech world. For years, jokes about Bing’s relevance or adoption rates seemed almost obligatory whenever the topic of search engines came up. But fresh...
  3. How Paid Trials and Defaults Shape Search Engine Loyalty: Insights from a Major Study

    For years, the question of why Google dominates the web search landscape has intrigued economists, regulators, and ordinary internet users. Recently, a novel academic study attempted to shed light on this issue by directly investigating user preferences and the forces driving market share in web...