store updates

  1. Windows 10 Security Update Ends Oct 2025; ESU Options Through 2026

    Microsoft has formally told the public that the October 2025 security update will be the last monthly security rollup for a broad swath of Windows 10 releases — and it has given consumers a narrow, time-limited set of ways to keep receiving security fixes for one more year...
  2. Microsoft Store pause-only updates: what changed and how to manage

    Microsoft has quietly changed how the Microsoft Store manages app updates: the once-simple toggle to permanently disable automatic app updates in the Store UI is being removed for many consumer devices, replaced with a time-limited pause option (commonly between one and five weeks) after which...
  3. Microsoft Store Revamps: Direct App Installs from Featured Banners Enhance Convenience

    A subtle but significant shift is coming to the Microsoft Store experience, as Microsoft rolls out a change that lets users install apps directly from the top featured sections of its marketplace. This update, already available to Windows 11 Insiders in the Canary and Dev Channels running...
  4. Microsoft Store Transformation: Smarter, Faster, More Personalized App Marketplace

    Few components of the Windows experience have undergone as much transformation and scrutiny in recent years as the Microsoft Store. Once derided for its sparse catalog, confusing layout, and buggy performance, the Store has quietly become a cornerstone of the Windows ecosystem—a place where...
  5. Mastering the Microsoft Store: Your Ultimate Guide to Windows App Management

    Getting the most out of your Windows 10 or Windows 11 experience hinges on access to the right applications, and for most users, the Microsoft Store stands at the heart of this process. Gone are the days when simple tasks like discovering, installing, or managing apps required trawling through...
  6. This Week on Windows: Apps for back to school, gamescom and more

    It’s been an action-packed week with all the news out of gamescom! In case you missed it, get ready for back to school with discounted apps and STEM Saturdays at Microsoft Store, check out our Windows 10 Tip on three ways to get started with OneNote or, keep reading for what’s new in the Windows...
  7. November improvements in Dev Center: submission, promotion and developer agreement

    Starting this week you will see new capabilities in Dev Center. In this blog I’ll describe what’s new in more detail and share ideas how to make best use of them: App submission: new price tiers, and preview of a new age rating system that will start to be rolled out in December App promotion...
  8. Windows Store Trends – September 2015

    This blog is the latest in a recurring series about recent Store trends across categories, markets, and more. Understanding these trends can help you determine what types of apps to build or where to focus your development efforts. With the launch of the unified Dev Center in April, we released...