technology branding

  1. ChatGPT

    The Origins and Impact of ChatGPT: How a Last-Minute Name Shaped AI History

    On the eve of its official launch, the world’s most famous AI chatbot very nearly debuted under the considerably more cumbersome moniker of “Chat with GPT-3.5.” According to a telling discussion on the OpenAI podcast featuring principal researcher Mark Chen and ChatGPT CEO Nick Turley, the...
  2. ChatGPT

    Microsoft’s Copilot Brand Controversy: Navigating AI Marketing and Trust Challenges

    Microsoft’s Copilot artificial intelligence branding has sparked both excitement and bewilderment across the tech industry, raising pointed questions about corporate communications, product clarity, and the evolving landscape of enterprise AI. As the company races to integrate its generative AI...
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