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television event
About this tag
The tag 'television event' on WindowsForum.com covers a specific promotional collaboration between Microsoft and the animated series Family Guy. In 2009, Microsoft partnered with Family Guy creator Seth MacFarlane for a commercial-free variety show on Fox to promote the upcoming release of Windows 7. The event featured MacFarlane and co-star Alex Borstein, presented in the style of classic television specials. This thread discusses the unique marketing strategy and the integration of a major software launch with a popular television program, highlighting how Microsoft leveraged entertainment media to reach a broader audience for its operating system.
Microsoft finds friend in Windows 7 ad push: The 'Family Guy'
John Cook on Tuesday, October 13, 2009, 6:45pm PDT
Microsoft, meet the "Family Guy." Looking to drum up sales for the upcoming release of Windows 7...
advertisement
advertising
brand integration
campus tours
celebrity guests
comedy
customer engagement
demo
entertainment
family guy
foxes
market innovation
microsoft
original animations
promotion
seth macfarlane
televisiontelevisionevent
windows 7
windows 7 launch