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Mark Cuban, the billionaire entrepreneur and owner of the Dallas Mavericks, has long been an advocate for leveraging emerging technologies to create business opportunities. Reflecting on his own entrepreneurial journey, Cuban recently shared insights on how he would approach starting a side hustle if he were a teenager today. His advice centers around the burgeoning field of artificial intelligence (AI), specifically focusing on AI prompt engineering—a skill that involves crafting effective inputs to guide AI language models like OpenAI's ChatGPT or Google's Gemini.
Cuban's proposed strategy is a three-step process:
  • Learn AI Prompt Engineering: He emphasizes the importance of understanding how to interact with AI models to elicit desired responses. This skill is foundational for anyone looking to harness the power of AI in various applications.
  • Educate Peers: After mastering prompt engineering, Cuban suggests teaching friends how to use these prompts effectively, particularly for academic purposes like writing school papers.
  • Consult for Businesses: The final step involves offering AI prompt engineering services to small and medium-sized businesses that may not yet understand or utilize AI technologies. Cuban notes that even at 16, one could provide valuable insights to these businesses, helping them integrate AI into their operations.
This approach aligns with current trends, as more than half of Gen Zers in the U.S. are engaged in side hustles, according to a February 2024 LendingTree report. AI prompt engineering, in particular, has emerged as a lucrative opportunity. Job platform ZipRecruiter reports that AI tutors can earn starting salaries around $30,000 per year, with full-time AI prompt engineers making up to $129,500 annually.
Cuban's advice underscores a broader theme: the democratization of technology and the accessibility of high-income skills without the necessity of a traditional college degree. Online certification courses from institutions like Vanderbilt University and IBM offer pathways to learn AI fundamentals in as little as a month. This accessibility opens doors for individuals, regardless of age, to enter the tech industry and capitalize on the growing demand for AI expertise.
Reflecting on his own entrepreneurial beginnings, Cuban's first venture at age 12 involved selling garbage bags door-to-door in his Pittsburgh neighborhood to save up for basketball shoes. He later expanded his entrepreneurial activities to include selling collectibles like baseball cards, stamps, and coins, which helped fund his education at Indiana University. These early experiences highlight Cuban's long-standing belief in the value of initiative and adaptability—qualities that remain relevant in today's rapidly evolving technological landscape.
In addition to his focus on AI, Cuban advises young individuals to cultivate a habit of reading and continuous learning. He believes that staying informed and adaptable are crucial traits for success, especially as technologies like AI continue to reshape various industries. By combining a strong work ethic with a proactive approach to learning new skills, Cuban suggests that today's youth can position themselves advantageously in the modern economy.
In summary, Mark Cuban's guidance for teenagers looking to start a side hustle emphasizes the importance of embracing emerging technologies like AI. By learning AI prompt engineering, educating peers, and consulting for businesses, young entrepreneurs can tap into lucrative opportunities without the need for a traditional college education. Cuban's own journey from selling garbage bags to becoming a billionaire entrepreneur serves as a testament to the power of initiative, adaptability, and continuous learning in achieving success.

Source: AOL.com Mark Cuban Would Start This Side Gig If He Were a Teenager