A fresh infographic published by Eastleigh Voice ranks Microsoft’s mobile apps by downloads for 2025-to-date, putting Microsoft Teams at the top with roughly 90 million installs, followed by Microsoft Authenticator (≈59 million), Microsoft Word (≈55 million), Microsoft Outlook (≈45.9 million), Microsoft Edge (AI) (≈42.5 million) and Microsoft Excel (≈37.9 million). The list highlights Microsoft’s continued strength across productivity, security and entertainment on iOS and Google Play, but the raw numbers require careful interpretation because the article does not publish an underlying dataset or methodology.
Independent public data on Microsoft mobile-app downloads typically appears in periodic market-research snapshots (quarterly or monthly) from firms such as Statista and AppFigures. Those reports show Microsoft apps frequently in the top ranks by downloads — albeit with lower per-period figures because they often report downloads by quarter rather than year-to-date aggregates. For example, Statista’s quarter-by-quarter breakdown for 2024 recorded Microsoft Teams as one of the most downloaded Microsoft apps in Q3 2024 (roughly the high tens of millions per quarter). That pattern supports the claim that Teams is among the most-downloaded Microsoft apps, while the Eastleigh Voice headline numbers appear to be aggregated over a longer time frame.
Source: The Eastleigh Voice Top Microsoft apps in 2025 ranked by downloads
Where the numbers come from — and what’s missing
The Eastleigh Voice infographic provides a clean, shareable ranking of Microsoft’s most-downloaded mobile titles in 2025 so far, with specific install counts for the top apps. The piece does not link to the primary data provider (for example: Sensor Tower, data.ai/App Annie, AppFigures, or Statista), nor does it explain whether totals are cumulative for calendar-year-to-date, rolling 12 months, or another window. That omission matters because app-download tallies change rapidly and different analytics vendors report different windows and methods.Independent public data on Microsoft mobile-app downloads typically appears in periodic market-research snapshots (quarterly or monthly) from firms such as Statista and AppFigures. Those reports show Microsoft apps frequently in the top ranks by downloads — albeit with lower per-period figures because they often report downloads by quarter rather than year-to-date aggregates. For example, Statista’s quarter-by-quarter breakdown for 2024 recorded Microsoft Teams as one of the most downloaded Microsoft apps in Q3 2024 (roughly the high tens of millions per quarter). That pattern supports the claim that Teams is among the most-downloaded Microsoft apps, while the Eastleigh Voice headline numbers appear to be aggregated over a longer time frame.
The ranking (as reported)
Below is a short, scannable snapshot of the Eastleigh Voice top apps list — presented here exactly as reported, followed by verification notes and analysis.- Microsoft Teams — ~90 million installs across iOS and Google Play.
- Microsoft Authenticator — ~59 million downloads.
- Microsoft Word — ~55 million downloads.
- Microsoft Outlook — 45.9 million downloads.
- Microsoft Edge (AI browser) — 42.5 million downloads.
- Microsoft Excel — 37.9 million downloads.
- Microsoft 365 Copilot, PowerPoint, Link to Windows, Xbox, OneDrive — also appear in the top ten (no per‑app totals published in the article).
Verification snapshot
- Multiple independent dataset snapshots (quarterly reports and market summaries) consistently show Teams, Authenticator, Word and Outlook among Microsoft’s most-downloaded mobile apps. That consistency supports the ranking order while leaving the exact aggregate counts reported by Eastleigh Voice unverified in the absence of a named data source.
Why Teams still leads: product and usage dynamics
Persistent enterprise and education demand
Microsoft Teams combines business collaboration, chat, audio/video meetings, and integrations with the entire Microsoft 365 stack. That entrenched product scope keeps daily active users and new installs high in both corporate rollouts and education deployments. Quarterly industry snapshots show Teams consistently registering tens of millions of downloads in single quarters, which when aggregated across multiple quarters can plausibly produce the high-year-to-date totals reported by Eastleigh Voice.Cross-platform distribution and pre-install channels
Teams benefits from broad distribution: corporate device enrollments, education programs, and consumer installs. Microsoft’s push to embed Teams functionality and Copilot features into multiple endpoints — mobile, desktop, web — further drives visibility and new installs by users testing or switching to Teams for calls and collaboration. Those distribution channels naturally produce higher cumulative download counts than apps limited to single-use cases.Security demand pushes Authenticator upward — but with a critical caveat
Why Authenticator ranks highly
The rise in multi-factor authentication, enterprise security rollouts, and consumer interest in passkeys and passwordless sign-in methods have driven installs and active use for Microsoft Authenticator. Organizations that require MFA for Office and Azure accounts often push Authenticator to employee devices, and consumer awareness of account security has raised the app’s profile. The Eastleigh Voice figure (≈59 million) aligns with broad industry reporting that Authenticator is a widely used app, even if precise totals vary by vendor.But Microsoft is changing Authenticator’s scope — and that affects interpretation
It’s important to note Microsoft announced changes to Authenticator’s password/autofill features in 2025 and began transitioning stored password management toward Microsoft Edge and passkeys. Those shifts affect which features users download the app for, and they may temporarily increase visibility and installs as users prepare to migrate passwords or set up passkeys. Microsoft’s support documentation and reputable technology outlets have tracked this change. This contextual development helps explain why Authenticator remains prominent in download rankings even while its password-storage role is being retired.Productivity apps: Word, Outlook, Excel and Edge AI
Office apps remain top-of-funnel
Microsoft Word and Excel are near the top of Eastleigh Voice’s list — a logical result of millions of users needing document editing and spreadsheet tools on mobile devices. Word’s reported ~55 million installs and Excel’s ~37.9 million reflect the reality that core Office functions have both personal and enterprise demand. However, independent quarterly snapshots show smaller per-quarter numbers, so these year‑to‑date figures likely represent aggregated installs across multiple reporting periods.Edge AI’s appearance shows shifting browser dynamics
Microsoft Edge’s “AI browser” variant has been actively promoted by Microsoft and bundled with Copilot features; the Eastleigh figure (≈42.5 million) signals that users are curious to test AI browsing features on mobile. Browser downloads can spike with headline features, cross-promotions, or when Microsoft integrates new capabilities that attract trial installs. But like other app counts, download totals don’t directly equate to sustained usage or retention: browsers frequently see high install-and-uninstall churn versus productivity apps that keep files synched.Methodology, data quality and the limits of public rankings
What to look for when trusting app-download tallies
Any responsible analysis should examine:- Time window: Are the figures daily, monthly, quarterly, or year-to‑date?
- Data provider: Was the data from an analytics firm like data.ai, Sensor Tower, AppFigures, or an aggregator like Statista?
- Platform coverage: Do the totals combine iOS App Store and Google Play installs, or do they include additional channels (OEM preinstalls, third-party APK stores in specific regions)?
- Bot and re‑install filtering: How are duplicate installs, reinstalls, and automated traffic excluded?
Eastleigh Voice’s infographic presents clear figures but does not disclose this critical metadata. That omission prevents direct verification of totals.
Cross-checks used in this article
To validate the ranking and check plausibility I cross-referenced:- Public quarterly download snapshots and rankings (Statista and similar market summaries) that show Teams, Authenticator, Word and Outlook oscillating among Microsoft’s top downloads. These independent snapshots support the relative ranking even if not the specific aggregated totals.
- Microsoft’s own support and product pages for product changes influencing downloads, such as Authenticator’s password/autofill feature retirement. That official change explains demand signals for the Authenticator app in 2025.
Because Eastleigh Voice does not name a primary dataset, the exact numeric totals reported must be treated as claimed figures that are plausible but not independently reproducible from the public record.
Critical analysis: strengths, business signals, and hidden risks
Notable strengths signaled by the ranking
- Platform breadth. Microsoft’s portfolio coverage — collaboration (Teams), productivity (Word/Excel/PowerPoint), security (Authenticator), browser experience (Edge AI), storage and gaming (OneDrive, Xbox) — shows a diversified mobile footprint that addresses distinct user needs.
- Enterprise reach drives installs. Corporate provisioning, education programs, and business-device deployments deliver a steady stream of installs that consumer-only rivals often lack.
- AI integration as an adoption vector. Embedding Copilot features across Office apps, Edge, and even Xbox experiences accelerates discovery and encourages new installs for users wanting AI-assisted workflows.
Significant risks and caveats
- Download count ≠ active user engagement. High install numbers can mask low retention, high uninstall rates, or inactive accounts. A browser or utility can spike during promotion and then decay rapidly.
- Data opacity. Without a named data provider or clear time window, figures are difficult to verify or reconcile with established market-data providers. This reduces the ranking’s value for precise comparisons (e.g., cross-vendor licensing decisions).
- Platform consolidation concerns. Microsoft’s move to migrate password‑autofill from Authenticator to Edge tightens the integration between security tooling and Microsoft’s browser; while this may streamline experience for Microsoft users, it raises competition and privacy questions for users who prefer third‑party password managers.
- Regional distribution differences. Aggregate global installs can mask dramatic regional variability: some markets generate many installs via preinstall channels or device rollouts, while others rely on organic downloads.
What this means for different audiences
IT decision-makers and enterprises
- Treat download counts as an indicator of reach, not of deep adoption or feature parity. Use active-use metrics and licensing telemetry (from M365 admin dashboards) before committing to enterprise rollouts or Copilot purchases.
- Factor in Microsoft’s platform changes (Authenticator password features moving to Edge and the wider passkey push) into credential management and SSO strategies. Planning a migration path for employees who rely on password storage in Authenticator is essential.
Consumers and individual users
- App installs are an entry point. For security-sensitive apps (Authenticator, Edge autofill), confirm where your stored passwords are kept and whether you need to export data to another manager before vendor transitions.
- Try to separate promotional spikes from sustained value: an app that shows up in headline download lists may have low long-term retention. Look for monthly active user (MAU) and retention statistics where available.
App-market watchers and analysts
- Demand that infographics and rankings disclose methodology: the value of a ranking scales with transparency about time windows, platform coverage, and whether the numbers are aggregated or per-period counts. Without that, comparisons across publishers are hazardous.
How to read and use the Eastleigh Voice numbers responsibly
- Treat the infographic as a plausible summary of market momentum rather than a definitive dataset, because the underlying provider and time window are not declared.
- Cross-check specific app totals against vendor dashboards or analytics-firm reports (data.ai, Sensor Tower, AppFigures, Statista) before using the numbers for procurement or investment decisions.
- If conducting any operational action (migrations, security policy changes), rely on vendor-supplied telemetry and official documentation (for example, Microsoft support statements about Authenticator and Edge) rather than third-party infographics alone.
Broader market implications
Microsoft’s product strategy continues to favor integration
The combined picture — Teams leading, Authenticator high, Word/Outlook/Excel present — underscores Microsoft’s strategy of embedding services into a single ecosystem. That drive toward integrated work and identity tooling strengthens Microsoft’s position as a default for many businesses, making it harder for point-solution vendors to dislodge incumbent workflows.The rise of AI features will reshape download patterns
As AI assistants (Copilot) become more central to everyday app experiences, we should expect new waves of installs around major feature launches; conversely, retention will depend on how genuinely useful the AI features are in real-world workflows. Analytics firms will be watching next‑quarter churn and retention numbers to see whether Copilot drives stickiness or just trial installs.Competitive and regulatory considerations
Consolidating password management into Edge and pivoting Authenticator toward passkeys could be seen as a product improvement — or as a move that increases Microsoft’s control over a key platform surface. Regulators and enterprise customers who care about interoperability and user choice will watch these changes closely.Conclusion
The Eastleigh Voice infographic offers a clear and compelling snapshot: Microsoft Teams, Authenticator, Word, Outlook, Edge AI, and Excel dominate Microsoft’s mobile download landscape in 2025-to-date. Those rankings align with broader market patterns reported by independent analytics firms showing Teams and core Office apps consistently at the top of Microsoft’s mobile lineup. However, the absence of a disclosed data source, time window, or methodology means the stated install totals should be treated as claimed aggregates rather than independently verifiable facts. Readers and decision-makers should use the ranking as a directional indicator of market momentum and then consult primary datasets or vendor telemetry for operational decisions.Quick takeaways
- Ranking is plausible: Multiple independent sources show the same apps repeatedly occupying top positions.
- Exact totals unverified: Eastleigh Voice’s specific install counts lack an explicit data source; treat numbers as claimed figures until a named provider or dataset is published.
- Authenticator context matters: Microsoft’s 2025 changes to Authenticator’s password/autofill features both explain and complicate download-interpretation. Confirm migration options and data-export steps if you rely on the app for stored credentials.
- Downloads ≠ retention: High installs don’t guarantee sustained usage; combine downloads with MAU/retention metrics before drawing operational conclusions.
Source: The Eastleigh Voice Top Microsoft apps in 2025 ranked by downloads